Series: Marketing

Super Sonic Logos – The Power of Audio (Coca Cola)

This episode of Marketing Musicology features Joe Belliotti and Umut Ozaydinli.

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Super Sonic Logos – The Power of Audio (TMobile)

This episode of Marketing Musicology features Lance Massey.

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Super Sonic Logos – The Power of Audio (AT&T)

This episode of Marketing Musicology features Joel Beckerman. .

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Super Sonic Logos – The Power of Audio (Law and Order)

This episode of Marketing Musicology features Mike Post.

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Super Sonic Logos – The Power of Audio (THX)

This episode of Marketing Musicology features Dr. James “Andy” Moorer.

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Super Sonic Logos – The Power of Audio (Intel)

This episode of Marketing Musicology features Walter Werzowa.

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Episode 4

Episode 4 welcomes Steve Keller, Sonic Strategy Director at Studio Resonate (Sirius XM/Pandora/Stitcher).

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Episode 3

Episode 3 welcomes Julian Treasure, Chairman of The Sound Agency. Julian discusses how good sound is good business.

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Episode 2

Episode 2 welcomes Tim Ganss, the head of music intelligence at Spotify. Tim discusses Spotify for Brands, music consumption, the marketing and targeting process for brands, and more.

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Episode 1

Episode 1 welcomes Dr. Daniel Levitin, author of the #1 best-seller This Is Your Brain on Music.  Dr. Levitin discusses everything from what’s new in music marketing to what Sting’s brain looks like on music.

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