Marketing Musicology
The marriage of commerce and culture

 
 

2015-01-21 10_55_46-2015 Chevrolet Colorado Commercial Theme Song - YouTube
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Television

2015 Chevrolet Colorado Commercial Theme Song

Posted January 21, 2015 by Dave Allan

A young man steps out of his beat-up car and walks to work, followed by his own sad theme song. Another man walks to his 2015 Chevrolet Colorado to the tune of AC/DC’s Back in Black. Find new Roads!

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2015-01-21 10_50_29-Coca-Cola Light - Choose Love Over Like - YouTube
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Television

Coke Does it Again!

Posted January 21, 2015 by Dave Allan

Coca-Cola Light wants you to remember one simple fact – Like is not Love. It is the reminder in your day to pause, take a sip and take a breath. Listen to your heart. Follow your instincts. And Choose Love Over Like. Everyday.

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brettm
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Television

Bret Michaels Sings ‘Endless Love’ to a Fleet of Nissan Vans

Posted August 5, 2014 by Dave Allan

This gives music in advertising a ‘Bad Name’ (oops Bon Jovi!)

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jay-z-samsung
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Television

“Magna Carta Holy Grail” with Jay-Z and Samsung

Posted July 3, 2013 by Dave Allan

Jay-Z has announced a new record titled Magna Carta Holy Grail, and in a bold move, it will be available first to owners of Samsung’s Galaxy smartphones at no cost.

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beats
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Television

RadioShack Beats Pill #UWANTIT Commercial

Posted July 3, 2013 by Dave Allan

RadioShack and Beats have joined together to create their latest commercial. This new TV spot features Robin Thicke’s “Blurred Lines” and the Beats Pill.

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